You may or may not be aware that many foreign brands have their own brand names in Chinese. Today we want to look at food and drink brand names in Chinese. Here is part 1: 可口可乐 (Kěkǒukělè) — Coca-Cola 可口可乐 (Kěkǒukělè) characters mean “to permit the mouth to be able to rejoice”. So, what makes it so special? It not only sounds very similar to the original, which in itself is an achievement with translating a brand name to Chinese, but it’s also easy to pronounce, and it can also directly be translated as “delicious happiness”. Not only does this hold great connotations to the Chinese market, but its a brand that is hard to mix up given the name is so similar. And the characters it uses are also basic and “easy on the eye“. 麦当劳 (Màidāngláo) — McDonald’s McDonald’s (麦当劳 – mài dāng láo) in Chinese literally means “wheat serves as labor” which doesn’t exactly describe fast food or the brand itself. So, we might assume its Chinese name was chosen simply because it sounds sort of like the original one. 汉堡王 (hàn bǎo wáng) — Burger King Burger King, instead, opted for a literal translation of its name. 汉堡王 – (hàn bǎo wáng): as 汉堡 (hàn bǎo) means “burger” and 王 (wáng) means “king“. 赛百味 (Sài bǎiwèi) — Subway Subway for its Chinese name went for a combination of a similar sound and a special meaning: 赛百味 (sài bǎi wèi). This is definitely a phonetic match, but the last two characters “百味” also mean “100 flavours” – a hint on showing what the brand offers to its customers, somewhere that provides everyone with their own favourite flavours. 肯德基炸鸡 (Kěndéjī Zhájī) — Kentucky Fried Chicken KFC also went for a combination of a similar sound and direct translation. 肯德基 sounds similar to Kentucky and 炸鸡 means “fried chicken”. 肯 means “to agree”, the meaning of 德 is “virtue, moral” and 基 means “base, foundation”. #Our teachers # More than 10 years teaching experience Master Degree Certificate for teaching chinese as a foreign language  # Contact us# Name:fiona Phone number:021-52287809,13918358891 E-mail:info@mandarinmorning.com www.mandarinmorning.com If you are interested to join Mandarin Morning school or want more details about our services, scan the following QR code. ☟   Chinese training center 10 years+ ，200 teachers ，more 10000 students，200+companies  |
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