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Technology Brand Names in Chinese
 
 
 
You may or may not be aware that many foreign brands have their own brand names in Chinese. We want to bring you some of the world’s most famous brands and teach you their brand names in Chinese.
 
So, let’s start with tech brands in Chinese! Technology in Chinese is 技术 (jì shù).
 
苹果 (píng guǒ) — Apple
According to Steve Jobs, the brand’s name was inspired by his visit to an apple farm while on a fruitarian diet.
He believed the name “Apple” was “fun, spirited and not intimidating“. The Chinese brand, 苹果 (Píngguǒ) also literally means “apple“.
 
微软 (wēi ruǎn) — Microsoft
Just like Apple, Microsoft proposed a literal translation of the name of the brand too.
In fact, Microsoft in Chinese is 微软 ”Wéiruǎn”, where “wéi” is the word for “micro” and “ruǎn” is the word for “soft”.
 
索尼 (suǒ ní) — Sony
Sony, in full Sony Corporation, is a major Japanese manufacturer of consumer electronics products.
The brand name was derived from the Latin “Sonus” (“sound”) and it was conceived to be an international term. 索尼 (suǒ ní) is just a transliteration of the name, literally 索 “suǒ” – cable/rope + 尼 “ní” – Buddhist nun.
 
诺基亚 (nuò jī yà) — Nokia
The name Nokia derived from the town where the first offices of the company were based, called precisely Nokia.
The Chinese name, 诺基亚 (nuò jī yà), once again, is just a transliteration of the name.
 
佳能 (jiā néng) — Canon
Canon is a Japanese multinational corporation specializing in the manufacture of imaging and optical products (cameras, displays, TV, etc.)
The name Canon comes from Buddhist bodhisattva Guan Yin (観音, Kannon in Japanese), while the Chinese translation means “excellent” 佳 jiā + “capability/ability” 能 néng.
 
三星 (sān xīng) — Samsung
Samsung is a South Korean multinational conglomerate headquartered in Samsung Town, Seoul.
As each Korean character has a corresponding Chinese character (before the creation of the Korean alphabet 15th century, the entire Korean Peninsula used Chinese characters), the corresponding Chinese characters to “삼성” are 三星 – sān xīng [samsʌŋ].
The name means “three stars“, which was the company’s first logo and which implies a business that would be huge and eternal.
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